Head of Search

Kissterra is a leading Israeli Insurtech company that is revolutionizing the way insurance carriers view marketing.

Since founded in 2015, we have built proprietary technology utilizing deep data and analytics to streamline the consumer - carrier relationship.

Whether through our innovative customer acquisition abilities, proprietary modeling and pricing technology or our AI based insurance cloud solutions, Kissterra’s mission is to infuse digital capabilities into insurance companies and help them grow.

In the last years, we have been working closely with the largest companies in the world utilizing our technology and directly impacting the lives of millions.

We are looking for a “Head of Search” who will lead one of our core activities and have a significant ability to impact our business.

If you want to be part of changing the biggest industry in the world... Join our team and let’s make an impact!

What’s the job?

• As our Head of Search you will be the owner of this significant P&L.
• You will be responsible for defining the activity’s strategy and tactics.
• As the owner you will mentor your team and together optimize large scale online marketing campaigns (Search /Native/ Social).
• You will be responsible for managing high budgets in highly competitive markets alongside conducting marketing research & analyzing marketing performance data.
• You will develop and implement comprehensive user acquisition strategies to drive growth and meet KPIs.
• Utilize and combine various data systems to extract and analyze performance, gaining valuable insights for campaign optimization.⁠
• Collaborate with cross-functional teams to ensure alignment on marketing goals and product initiatives.
• Stay current on industry trends, best practices, and algorithm updates to ensure campaigns are up-to-date and effective.

What do you bring?

• Leader experience in performance marketing management roles
• Super strong user acquisition background with at least 4 years of hands on experience
• Expertise in Google Ads and Bing Ads platforms, including campaign setup, optimization, and performance analysis.
• Proven track record of driving user acquisition and scaling customer acquisition channels.
• B2C in the global market experience is a big advantage
• Excellent communication and leadership skills with the ability to collaborate effectively with cross-functional teams.
• Self-driven to succeed and thrive in a dynamic working environment
• Extremely detail-oriented with an analytical mentality
• Big personal commitment to achieve success and deliver bottom-line results.
• Creative, curious and always eager to discover the next best thing.
• High level English – writing & reading.