Marketing Assistant

Company Description

Welcome to Ontopo, where the art of dining meets cutting-edge innovation! Ontopo provides the restaurant industry with solutions designed to elevate culinary experiences through advanced technology. Our comprehensive product suite enables users to maximize efficiency, optimize table utilization, enhance online presence, and achieve unparalleled operational excellence.

Our track record is a source of great pride. We drive an average of 3.2million monthly diners to our collaborative partners (1000+ restaurants, bars, vineyards, etc), which is a testament to both the value provided by our tech and the dedicated contribution of our passionate, diverse team of professionals - including tech minds & industry experts - who propel our mission forward. As we expand into Europe and the U.S., we continue to redefine dining worldwide, and we have an exciting opportunity for you to join our growing team!

Position Overview

The Marketing Assistant will support the marketing team in executing campaigns and strategies to promote our company’s products and services. This role involves a combination of administrative tasks, content creation, market research, and digital marketing efforts. The ideal candidate is organized, creative, and eager to learn about various aspects of marketing.

Key Responsibilities

Administrative Support

• Assist in the coordination and execution of marketing campaigns and projects.
• Prepare marketing reports, presentations, and proposals.
• Manage and update marketing databases and customer relationship management (CRM) systems.
• Schedule and coordinate meetings, maintaining the marketing calendar and timelines.

Content Creation

• Help create, edit, and distribute marketing materials such as brochures, newsletters, and social media content.
• Assist in the development of digital content including blog posts, website updates, and email campaigns.
• Collaborate with the design team to produce promotional materials.

Market Research

• Conduct market research to identify trends, customer preferences, and competitor activities.
• Gather and analyze data to support the marketing team’s strategies and decisions.
• Compile reports and present findings to the marketing team.

Digital Marketing

• Support the management of the company’s social media accounts, including content scheduling and community engagement.
• Assist in the execution of email marketing campaigns, including drafting emails and managing contact lists.
• Help optimize website content for SEO and track web analytics.

Communication

• Liaise with external vendors, agencies, and partners to ensure timely delivery of marketing materials.
• Respond to customer inquiries and feedback related to marketing campaigns.
• Assist in internal communications to keep the team informed about marketing activities.

Performance Tracking

• Monitor and report on the effectiveness of marketing campaigns and activities.
• Assist in tracking marketing metrics and KPIs, providing insights for continuous improvement.
• Required Skills and Qualifications

Education

• Bachelor’s degree in Marketing, Business, Communications, or a related field.
• Relevant coursework or certifications in marketing is a plus.

Experience

• Previous experience in a marketing role or internship is preferred.
• Experience with content creation, social media management, or event coordination is a plus.

Skills

• Strong organizational skills and attention to detail.
• Excellent written and verbal communication skills.
• Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint).
• Familiarity with marketing software and tools (e.g., CRM systems, email marketing platforms).
• Basic understanding of digital marketing principles and social media platforms.
• Creative thinking and problem-solving skills.

Attributes

• Ability to multitask and manage time effectively in a fast-paced environment.
• Eagerness to learn and adapt to new marketing trends and technologies.
• Positive attitude and a team player mindset.