Junior Marketing Operations Manager

Clickwise is looking for an experienced Marketing Automation Manager to join our team. In this role, you'll own the marketing technology stack and work closely with marketing, sales, product, and data teams to plan and deliver ideas that drive customer acquisition, solution adoption, and customer retention. With a strong understanding of marketing technology and best practices, you'll help turn business requirements into reality, so all teams have the technology and insights they need to continuously improve customer acquisition and customer experience. We’re looking for someone who is a creative problem solver, forward-thinker, and a self-driven individual. If you are passionate about digital marketing, excel under pressure, and are constantly innovating, we want to hear from you.

Responsibilities:

• Strategy: set the short and long-term vision for every stage of the customer lifecycle, developing a strategy and roadmap to deliver the vision.
• Stakeholder Management: collaborate with a variety of stakeholders from across the business to identify opportunities for marketing technology to reduce costs, increase sales and improve efficiencies.
• MarTech: manage and deliver the marketing technology stack to help support our marketing and customer acquisition teams, including day to day operations and troubleshooting.
• Data: be the protector of marketing data, ensure it’s accurate and adheres to company privacy and data management policies.
• Journey Optimization: work with data teams to analyze the effectiveness of customer acquisition and retention campaigns and the impact they have on end-to-end customer experience.
• Collaboration: develop governance and use best practice methods and to ensure successful delivery of email marketing campaigns.

Requirements:

• Experience in marketing automation or a wider digital marketing role for a gaming company - advantage!
• Experience in setting up automated campaigns and user funnels in Marketo, Solitics or similar marketing automation platforms.
• Experience in implementing web tracking technologies (Google Analytics, Mixpanel, Snowflake etc).
• Expertise in translating complex data into actionable insights for stakeholders.
• Ability to pivot quickly and make fast decisions based on changing needs in a high-growth environment.
• Strategic mindset that can see beyond the day-to-day to help the business achieve long-term customer acquisition and retention goals.
• Comfortable working under tight deadlines, strong attention to detail.
• Excellent interpersonal, communication and project management skills, with the ability to prioritize tasks across multiple projects.
• Knowledge of GDPR, PECR and other relevant privacy regulations.