Adtech Account Manager

Luna Media is a dynamic and innovative digital media company dedicated to delivering cutting-edge advertising solutions. We specialize in programmatic advertising and work closely with a diverse range of partners to optimize their digital marketing strategies.

Job Description

We are seeking a skilled and motivated Programmatic Account Manager with over 3 years of experience in technical account management or partner-facing roles. The successful candidate will oversee strategic business partnerships, manage partner accounts, and drive revenue growth through data analysis and optimization. You will collaborate with business leads to develop and execute partnership strategies, manage day-to-day relationships, and ensure partners achieve their strategic KPIs.

Key Responsibilities

• Account Management: Oversee daily technical incidents, ensuring accounts reach their full potential by monitoring targeting, blacklists, and new app additions.
• Data Analysis: Conduct daily data analysis to detect potential optimizations, utilizing advanced spreadsheet tools.
• Optimization: Identify growth opportunities by analyzing account performance and recommending new products such as apps, websites, formats, and GEOs.
• Communication: Assist publishers in implementing strategies, upsell current activities, and communicate effectively to enhance customer success.
• Reporting: Draft regular performance reports and develop optimization strategies.
• Technical Expertise: Master essential industry metrics, SDK, and oRTB integrations to support account management.
• Business Insight: Understand account behavior from technical and business perspectives, identifying new opportunities and optimizing results.

Requirements

• At least 2-3 years of experience in technical account management, relationship management, or partner-facing roles.
• Proficient in ad tech platforms and industry metrics.
• Experience with SDK and oRTB integrations.
• Advanced data analysis skills using spreadsheet tools.
• Excellent English communication skills; knowledge of another language is a plus.
• Strong analytical thinking focused on business objectives.
• Ability to draft comprehensive performance reports.
• Solid understanding of account behavior and optimization strategies.
• Ability to identify new business opportunities and drive profitability.