Email Marketing Specialist

Email Marketing Specialist

As an Email Marketing Specialist, you'll find yourself in an ever-evolving, data-driven role that offers substantial growth and learning opportunities.

You will be at the heart of our email marketing operations, focusing on building, managing, and analyzing email campaigns, while exploring opportunities to expand our offers and campaigns.

Your key responsibilities will include:

•       Create and execute campaigns across multiple markets and brands

•       Overseeing and optimizing email campaigns to improve open rates, click rates, and conversion rates

•       Conducting in-depth market analyses and performance reporting

•       Liaising with account management and site management teams to develop coordinated campaigns

•       Understanding customer lifecycles and tailoring email strategies accordingly

•       Managing and expanding our customer database while adhering to data protection rules

•       Daily, weekly, and monthly reporting

We are looking for a candidate with a proven track record in digital marketing, particularly email marketing, coupled with an analytical mindset and a flair for copywriting and copyediting. A results-driven approach and adaptability are key, as is your enthusiasm for learning and overcoming challenges.

CV - chen@globaltrafficmedia.com