Product Marketing Manager

Description

Fiverr is looking for a Product Marketing Manager to join our marketplace Team.

We're looking for someone who can plan, develop, and implement marketing and user experience initiatives, aimed at creating better experiences to increase retention, conversion, and adoption rates, and influence uplifts in user value and engagement.

The Product Marketing Manager will be responsible for various plans and activities, from ideation through execution to post-analysis, utilizing the available channels, initiating new ones, and monitoring and optimizing our user performance.

WHAT AM I GOING TO DO?

• Be the voice of (existing and potential) users; aggregate and synthesize feedback and product ideas from user research, market insights, and extensive product understanding, to assess business impact and influence product development and excitation Collaborate with product managers and cross-company partners to develop and launch successful products.
• Be responsible for the product’s GTM plans; manage all aspects of product launches such as research, messaging, internal and external communication, collateral, and rollout strategy.
• Coordinate testing of new features and products for relevant target audiences. Track product launches and measures their success.
• Organize and deliver relevant training to ensure internal teams are effectively educated, aligned, and informed on the product perspective messaging.
  
  

Requirements

• 2-5 years of experience as a Product Marketing Manager
• Experience creating GTM strategies for new products and features and executing relevant marketing campaigns and activities.
• Strong analytical skills, highly capable of interpreting data, performing qualitative research, and translating results into actionable key takeaways
• Familiarity with data system concepts, databases, BI, Usability tests, and market research.
• Experience working and successfully collaborating with multiple internal partners, including product, design, content, customer success, brand, business owners, and support.
• Excellent written and verbal communication skills
• English – Advanced, proficient at a high level
  
  

At Fiverr, we’re not about checklists. If you don’t meet 100% of the requirements for this role but still feel passionate about the position and think you have the right skills and qualifications to excel at it, we want to hear from you.

EQUAL OPPORTUNITIES

At Fiverr, we prioritize diversity. We celebrate difference and embed it into every aspect of our workplace and product, as well as our community. Fiverr is proud and committed to providing equal opportunity employment to all individuals regardless of race, color, religion, sex, sexual orientation, citizenship, national origin, disability, Veteran status, or any other characteristic protected by law. In addition, Fiverr will provide accommodation to individuals with disabilities or a special need.