Product Marketing Manager

Papaya, one of the world's fastest-growing mobile gaming companies, is seeking a talented and experienced Product Marketing Manager to join our rapidly expanding team.

Responsibilities:

• Create and implement product marketing strategies to drive awareness, adoption, and growth.
• Develop compelling messaging and consistent positioning to communicate product value.
• Use market research to guide marketing product strategies and stay ahead of trends.
• Plan and execute go-to-market plans, ensuring team alignment and targeted marketing efforts.
• Manage marketing campaigns across various channels, collaborating with creative & UA teams
• Stay updated on industry trends, competitor activities, and best practices.
• Analyze campaign performance and adjust strategies as needed.

Requirements:

• Bachelor's degree in marketing or a related field.
• 2-3 years of experience in product marketing, preferably within the gaming industry.
• Strong analytical and communication skills.
• Proven track record of successful campaign execution.
• Ability to manage campaigns end-to-end with multiple stakeholders.
• Ability to thrive in a fast-paced environment and adapt to changing market conditions.
• Native English proficiency.
• Familiarity with marketing tools and platforms (e.g., Google Analytics, CRM software) and an understanding of digital marketing tactics.
• Deep understanding of the gaming industry, including player demographics, key market trends, and major industry players - Advantage