Vice President Marketing

VP Marketing and Digital Department at Vegan Friendly

Location: Tel Aviv, Israel

We are seeking a dynamic leader to manage the global digital department of Vegan Friendly! This role is expansive and dynamic, involving the creation of growth strategies and management of an amazing team across three countries - Israel, the United States, and the United Kingdom.

Responsibilities:

- Crafting annual social media strategies on both a global and country-specific level, including budget creation and management.

- Developing marketing plans for ongoing and seasonal projects of the organization, globally and per country, including budget creation and management.

- Executing large-scale marketing campaigns, such as Vegan Fest and global advertising, in collaboration with the team.

- Managing B2B marketing campaigns, including proposal writing to business development executives, coordination with the team, and client management.

- Data management and lead generation: documenting all organization data, utilizing and exporting for organization use, and promoting the Salesforce project to volunteers.

- Managing private projects: conducting the large vegan survey in Israel, the US, and the UK throughout the year, operation and promotion with the team from planning to findings presentation.

- Working with freelancers: funded promotion, design, legal, various organizations in the vegan movement, joint ventures.

- Team management in all aspects: weekly and private meetings, guidance and training, physical/Zoom team building activities.

Requirements:

- High motivation to promote veganism and animal rights.

- Fluent English / Very high level.

- Leadership skills - experience in managing a diverse team.

- Experience in marketing and understanding of various marketing and digital tools.

- High level of proactivity.

- Writing and creative skills, visual perception, aesthetics.

- High organizational and prioritization skills.

- Multitasking and task prioritization skills.

- Data analysis skills and concluding.

- Willingness to work flexible hours.

- Experience working with marketing systems and social media.

- High proficiency in all social media platforms – Facebook, Instagram, TikTok, LinkedIn, Twitter.

- Strategic and creative thinking, ideas, and strategy alongside practical abilities.

- Bachelor's degree from a recognized academic institution - an advantage but not mandatory.

- Ability to build strong relationships and collaborations.

- High analytical skills and data analysis.