Senior Outreach Marketing Manager

A company that leverages machine learning and analyzes large quantities of data to create trustworthy product recommendations is seeking a dynamic and experienced Senior Outreach Marketing Manager to spearhead the company's link-building efforts and elevate its brand presence.

You'll Be Responsible For

Develop and execute strategic outreach marketing campaigns to enhance brand visibility and engagement for all company's brands.

Cultivate and nurture relationships with key media outlets, influencers, and industry partners to secure coverage and endorsements for the company's brands and content.

Collaborate closely with cross-functional teams, including editorial, social media, and partnerships, to identify opportunities for integrated marketing campaigns and content collaborations.

Lead digital PR initiatives, including crafting press releases, pitching media stories, and organizing media events, to generate excitement and buzz around company's brands and initiatives.

Stay abreast of industry trends and competitor activities to identify new outreach opportunities and maintain a competitive edge.

Monitor and analyze outreach metrics to assess campaign performance and optimize strategies for maximum impact.

This Is The Perfect Job For Someone Who Has

2 years of experience in outreach marketing, digital PR, or related roles, preferably within the media or digital publishing industry.

Demonstrated success in developing and executing outreach campaigns that drive brand awareness and engagement.

Strong interpersonal skills and the ability to build and maintain relationships with media contacts, influencers, and industry stakeholders.

Excellent written and verbal communication skills, with a knack for crafting compelling messaging tailored to different audiences.

Proficiency in digital marketing tools and platforms, including social media management tools, email marketing software, and PR tracking systems.