Senior Marketing Manager

At Finout, we've developed a powerful SaaS tool aimed at helping companies achieve a deeper understanding of their cloud service costs and manage them more effectively. We're proud to have global customers like Lyft, New York Times, Wiz, Choice Hotels, BigPanda, Mobileye, and plenty more. Our company is rapidly growing, all while maintaining a young and fun vibe!

We seek a highly skilled and proactive Senior Marketing Manager to join our Go-To-Market team. In this role, you will lead and execute comprehensive multi-channel go-to-market (GTM) plans from inception to completion, leveraging your creative concepts in a highly competitive and enjoyable environment. Your efforts will ensure that Finout’s solution reaches the right audience at the right time and with the right messaging and tone.

Responsibilities:

• Strategic Ownership: Lead and execute go-to-market (GTM) plans from inception to completion, leveraging your creative concepts and pushing for results with a constant aspiration to improve and challenge marketing conceptions.
• Team Collaboration: Work seamlessly with cross-functional teams to brief and execute top-tier campaigns, building Finout’s brand, guiding prospects, and supporting the adoption of new features for customers globally.
• Original ideas: Finout solution is part of a competitive market; you should bring to the table fresh ideas that might require a certain risk/reward ratio; it’s not all LinkedIn ads and blogs.
• Trend Awareness: Stay attuned to industry trends and integrate them with Finout’s unique tone, fostering innovation and efficiency.
• Data-Driven Insights: Use data-driven insights to inform and optimize marketing strategies, leveraging analytics and key performance indicators to measure campaign success using Hubspot (deep understanding of Hubspot is an advantage).
• Content Creation: Generate versatile content pieces that break B2B norms and embody Finout's genuine voice, including paid and organic marketing, email campaigns, microcopy, webinars, events, and more.
  
  

• Experience: Over 5 years in B2B marketing, preferably with exposure to FinOps, but DevOps or security solutions can also present an advantage. Notable expertise in PMM, SEO, Marcom, or Demand-gen should be highlighted.
• Proven track record of actionable creativity: Turn creative ideas into practical actions and execution plans. It could be Marcom or Demand-gen, but it should be original.
• Language Proficiency: Native English speaker or equivalent proficiency.
• Self-motivation: Set and achieve targets independently. Nothing is beyond your job description.
• Content Management: Efficiently create content that aligns with Finout's objectives throughout the customer journey.
• Results Driven: Thrive in a fast-paced environment, focusing on delivering measurable outcomes.
• Team Player: A true team player who collaborates effectively.