Marketing Strategist

Job Description

The Marketing Strategist oversees the Marketing Department, manages all operations and

associates in the Marketing department, and develops strategies to meet company sales goals.

Responsibilities

• Accountable for all marketing efforts and operations.
• Direct the New Product Development process.
• Work with Partners, Design Manager, and Buyer to direct merchandise purchasing
  
  

decisions and product offerings.

• Facilitate new campaigns, products, and marketing strategies.
• Manage and seek out potential marketing techniques, processes, and opportunities.
• Supervise and motivate the Marketing team in achieving department goals.
• Hire and train marketing team members.
• Conduct weekly and monthly meetings with the marketing team for training, assigning
  
  

tasks, and developing strategies to meet goals.

• Create a weekly schedule and content calendar for the marketing team.
• Other duties as needed and required.
  
  

Qualifications

• Bachelor’s Degree and 4+ years of Sales and Marketing experience, Google Analytics
  
  

certification, and Adobe certification are preferred.

• Proficient in Adobe Creative Cloud programs and experience in photography, graphic
  
  

design, web management, social media management, and sales.

• Experience in budgeting, sales forecasting, and analyzing sales data.
• Team player with a spirit of kindness and compassion.
• Excellent verbal and written communication skills and a customer service mentality.
• Problem-solving, conflict-management skills, Adaptability, and creativity.
• Strong project/team management skills.
  
  

WORKING CONDITIONS & PHYSICAL REQUIREMENTS:

• Weekday position with occasional weekend days as required around holidays.
• Ability to sit and stand for extended periods.
• Ability to work at a computer for extended periods.
  
  

Company Description

In Bloom Florist is one of the largest floral companies in the Central Florida area. We have been serving the Central Florida area since 1990. We also own Orlando Wholesale Florist, Central Florida's leading source of farm fresh flowers!

In Bloom Florist is one of the largest floral companies in the Central Florida area. We have been serving the Central Florida area since 1990. We also own Orlando Wholesale Florist, Central Florida's leading source of farm fresh flowers!