Head of Content

Papaya Global is a rapidly growing, award-winning B2B tech unicorn with an ambitious mission to revolutionize the payroll & payments industry. With over $400M raised from multiple tier-one investors, our innovative technology provides a comprehensive solution for managing global workforces, encompassing everything from hiring and onboarding to managing and paying employees in over 160 countries.

We are now looking for an innovative and seasoned content marketing leader to take its content team and initiatives into new heights, as our new Head of Content.

Reporting to the VP of Brand and Communications, as the Head of Content you will:

• Own the content calendar – making sure it is always both:
• Supporting ongoing activities and requests from other teams/stakeholders (Growth/Performance, ABM, PMM, Brand, Field, Email, HR, and more).
• Driving the company’s goals and agenda through in-depth and insightful coverage of the subject matter.
• Lead, nurture, direct, and mentor a team of in-house and external writers while serving as an in-house editor-in-chief for all content that is put in market.
• Manage the day-to-day, prioritizations, tasks, and briefs the team is working on.
• Be able to utilize top-notch writing and communication skills on a daily basis and contribute hands-on to writing tasks when needed.
• Provide guidance throughout multiple projects moving forward in parallel, in tight and dynamic schedules.
• Demonstrate in-depth understanding of B2B marketing and sales strategy, funnels, trends, challenges, processes, channels, formats, and other nuances – and how they all play into each other.
• Develop a strong understanding of our customers and the market. Identify what motivates them and uncover the questions that current and potential customers are asking to ensure we’re addressing them in our marketing campaigns and collateral.
• Be a driving force in raising the bar on content type to gain attention to relevant audiences.
• Support senior management with ideation and by translating big ideas and business goals into clear content plans, seeing them through from initiation to execution.
• Support brand awareness and creative campaigns with 360 content plans, from planning to execution, and everything in between.
• Leverage strategic understanding and views to help writers and different stakeholders dissect and contextualize incoming briefs and produce content that is tightly tied to dynamic strategy and prioritization requirements.
• Act as the connecting piece between high-level strategy requirements and hands-on work, always making sure everything produced is of high quality, and true to brand voice, business goals, and industry trends.
• Participate in strategic initiatives – from positioning to creative – clearly communicating challenges, solutions, ideas and plans that push the envelope and nurture innovation and progress.
• Be a go-to for dozens of stakeholders for everything words, ideas, perspective, and industry trends.
• Solve problems and facilitate smooth project management and working processes on the fly while leading collaborations with multiple teams and stakeholders.
• Be a source for perspective and ideation.
  
  

• At least 2 years of experience as a Content Team Leader with proven ability to drive content strategy and development for a B2B organization.
• In-depth knowledge and understanding of different content types and how to match campaign objectives with audience expectations.
• Practical experience in producing content formats including videos and webinars.
• Curiosity and a creative mindset.
• A dynamic workplace personality that can adapt and move quickly.
• Native English, verbal and written.
• Self-starter who can take charge with little guidance.
• Ability to mentor a team of writers to create and nurture a cohesive brand voice.