Marketing Director

CybergymIEC is growing and we are looking for a Marketing Director for the Israel HQ.

Working at CybergymIEC

CybergymIEC is a global team of experts with a passion for providing creative cybersecurity offerings to utility companies, Universities, and private organizations around the world.

We work in a dynamic, ever-growing, start-up environment. We believe that true innovation comes from sharing ideas and working together.

Our offices are always a great example of professionalism, diversity, creativity, and great vibes!

Your Role as Marketing Director

As the Marketing Director you will play a pivotal role in ensuring that marketing strategies are efficiently executed and optimized for maximum impact. you delve into the intricacies of marketing data, technology, and processes to streamline operations, measure performance, and support data-driven decision-making. You will be responsible for activating subcontractors for the various areas of marketing and advertising and will be the right hand of the VP of Sales and Marketing

Location

The position offered is at CybergymIEC HQ, located at the Northern Hi-Tech Park, Caesarea, Israel.

Responsibilities will include:

• Lead generation - including marketing automation.
• Digital marketing: web, SEO/SEM, emails, social media, and more, including optimization and reporting.
• Maintain our social media presence across all digital channels, including LinkedIn, Twitter, Google AdWords, Instagram, and more.
• Assist with developing and managing content and social media marketing programs, including blogs and public relations efforts, internal and external newsletters.
• Create, proofread, and edit copy for various marketing channels, ensuring consistent voice.
• Maintain our website updated with content, new campaigns, and AB testing. 
• Collaborate with design teams to produce high quality content.
• Assist in leveraging and executing marketing programs in various regions.  
• Be a trusted business partner to sales leadership across all CYBERGYMs offices.
• Provide maintenance and support to internal stakeholders.

Skills and experience

• At least 2+ years of Marketing Management experience at a global Cyber company – mandatory.
• At least 2+ years experience in generating quality leads from several sources - including marketing automation.
• Familiarity and understanding of professional concepts in the field of cyber and cybersecurity.
• Fluent English communication skills, both written and interpersonal.
• At least 2+ years of hands-on experience in a marketing automation/operations role, using HubSpot or equivalent - A must.
• Experience creating digital campaigns – mandatory.
• Experience in optimizing landing pages and user funnels.
• Knowledge of website analytics tools.
• Capable of leading projects end-to-end and driving collaboration across teams.
• Must be a self-starter and able to independently move projects forward, prioritize tasks, and meet deadlines.
• Prefer working in a collaborative, cross-team capacity. This role requires you to work across functions and departments.
• Experience working with Salesforce - a big advantage.

CVs to: [email protected]