PPC Specialist

Company Description

Shuffle is a modern marketing agency based in Tel Aviv District, Israel. We specialize in promoting record labels, independent musicians, and podcasts on streaming and social media platforms worldwide. We are dedicated to helping artists and creators thrive in the digital landscape.

Role Description

This is a full-time hybrid role as a PPC Specialist at Shuffle. As a PPC Specialist, you will manage and optimize pay-per-click advertising campaigns for our clients. This includes maintaining regular communication with clients and conducting keyword research, creating ad copy, monitoring campaign performance, and providing data-driven recommendations to improve campaign effectiveness. Some remote work is allowed, but the role is primarily located in Tel Aviv, Israel.

Job Requirements:

• Graduate of a digital marketing course - an advantage
• Familiarity with the music industry.
• 1-2 years of experience in setting up and managing campaigns - mandatory in Google Ads/Facebook Ads, TikTok Ads.
• Experience with Google Analytics.
• Experience in creating creative for Google and Facebook ads.
• Good interpersonal skills.

Advantages:

• Experience in content writing.
• Experience with Merchant Center.
• Knowledge in organic promotion - SEO.
• Experience in E-commerce.
• High articulation ability.
• Understanding of user experience.
• Knowledge and experience in Looker Studio.