Head of Product Marketing

Anima automates front-end development, offering an AI-powered design-to-code platform. Using Anima, R&D teams can deliver digital products at half the time and with better quality.

About Anima

Founded in 2017 as a bootstrap and backed by YCombinator, Anima raised $14M since 2020. Our team of 20 people is spread from Tel Aviv to all across Europe.

Anima is the leader of the space with 1.3M installs, with over 900k installs on Figma, Anima is the #1 commercial solution in the space.

With tens of thousands of monthly signups, the demand and potential are huge. Especially as businesses look to automate more of the engineering work in the era of GenAI.

Among thousands of paying accounts we serve teams at Microsoft, IBM, Deloitte, and many known brands.

During 2023, Anima’s AI produced over 750k code packages, the equivalent of over 1,000 years' worth of human coding.

We are seeking an experienced Head of Growth who has previously led Growth, Product, Marketing, and Demand-generation initiatives within a SaaS company during the Product-Market Fit stage, ideally with a proven track record in owning pricing and packaging strategies as the company scales from $1-5M in annual revenues to surpassing the $20M mark.

What your challenges will be

• Growth/Product/Marketing/Demand-gen in a SaaS company going through the PMF stage. Ideally, owning pricing & packaging as the company goes from $1-5M annual revenues to crossing the $20M
• Building a bottom-up motion, starting from individuals and scaling into 5-6 figures Sales deals by providing team/department value
• Working on the bits and bites of the funnel from marketing to the product onboarding and offering
  
  

• Great data analysis skills from a business perspective
• Great presentation and written communication skills.
• Proficient in English
• Versatility and willingness to analyze data, write content, and be very hands-on. We’re a small and mighty team. Everyone is hands-on
• Tech savvy, having the ability to learn new tools quickly on your own