Product Marketing Manager

Anzu is the most advanced intrinsic in-game ad solution for mobile, PC, console, and the metaverse. Anzu’s in-game ads put players first and help advertisers reach audiences programmatically in a non-disruptive and highly engaging way. A patented 3D ad tracking engine, the first to bring viewability measurement in-game with Oracle Moat and IAS, partnerships with trusted AdTech vendors, and compliant with the industry measurement standards outlined by the MRC and IAB make Anzu the preferred in-game advertising partner for brands and agencies worldwide.

Anzu helps game developers monetize their titles with ad placements that complement the gameplay, and by monetizing the entire game session, they benefit from consistent and reliable revenue streams. Supporting all major and custom built game engines, and a full-stack ad monetization solution that provides complete control over ad placements makes Anzu the preferred in-game ad monetization partner for developers worldwide.

Backed by Sony Innovation Fund, NBCUniversal, Samsung Next, Bandai Namco Entertainment 021 Fund, WPP, PayPal Ventures and many other prominent investors, Anzu is on a mission to make advertising in games better. Better for brands, better for game developers, and better for gamers. Learn more.

We’re looking for an ambitious Product Marketing Manager to join our marketing team! This role will allow the right candidate to take a truly innovative and transformative intrinsic in-game advertising solution to market.

• Reporting to our Director of Product Marketing, you will sit at the intersection of the product, marketing, sales, and customer success teams
• You will be taking transformative in-game advertising solutions to market with a key role in defining packaging, pricing, and go-to-market channels / plans
• You will be regularly feeding market and competitor intelligence back into the product and business teams to inform smarter product and business decisions
• You will be playing a role in defining the company narrative, constantly reiterating it to ensure we maintain a market leadership position
• You will be a regular contributor and presenter in sales training sessions and a subject matter expert, both internally and externally
• You will take ownership of all product marketing and sales collateral, including regularly updating the company decks, one-pagers, case studies and educational videos
• You will own the RFP/RFI templates and libraries, ensuring we are putting our best foot forward for key revenue opportunities
• You will work closely with our fantastic content, design, and research teams to manage the collateral production process
• You will perform deep quantitative and qualitative analysis to identify market and product opportunities that help Anzu continue to lead in the market
  
  

• You have 3+ years of experience in product marketing or similar roles
• You have previous experience in AdTech
• You have a solid understanding of the AdTech industry and can create winning go-to-market strategies
• You can drive exceptional cross-team collaboration towards successful project outcomes
• You are confident in saying “no” to something when it doesn’t fit into the bigger strategy
• You can bring proven examples of creating great marketing and sales collateral
• You have strong research and analytical skills
• You have fluent verbal and written English
• You have strong communication and presentation skills
  
  

• Industry-leading global company in the in-game advertising market
• Exciting opportunity to dive into the popular worlds of gaming, esports, and advertising
• Central HQ in Tel Aviv, with hybrid working and remote teams around the globe
• Great opportunity for professional growth across multiple areas of expertise working with cutting-edge technologies
• Work with AAA and indie gaming studios to make gaming a better place
• Equal opportunity employer with inclusive environment for all employees
• Competitive salary packages
• And much, much more…