Campaign Manager

A dynamic marketing company dedicated to driving acquisition and lead generation in the Fintech industry. Leveraging the power of digital advertising, we specialize in Google Ads, including Demand Generation and YouTube campaigns, to connect our clients with their target audiences efficiently and effectively. As we expand our efforts and refine our strategies, we are seeking a seasoned Senior Campaign Manager to spearhead our Google paid campaigns.

Role Overview

As a Campaign Manager, you will be at the forefront of our digital marketing initiatives, crafting, executing, and optimizing Google Ads campaigns that drive lead generation and customer acquisition. Your expertise will be pivotal in achieving our clients' growth objectives, making you a key player in our team's success.

Key Responsibilities

Strategy Development: Design comprehensive Google Ads strategies (including Display, YouTube and search) tailored to the Fintech industry, focusing on lead generation and customer acquisition.

Campaign Management: Oversee the creation, execution, and optimization of all paid campaigns, ensuring they meet the targeted KPIs and budget allocations.

Performance Analysis: Track campaign performance, identify trends, and make data-driven adjustments to maximize ROI.

Innovation and Trends Oversight: Stay ahead of the curve with the latest trends and technologies in digital advertising.

Budget Management: Monitor spending and manage budgets efficiently to deliver the best outcomes within clients' financial guidelines.

RequirementsQualifications

5+ years of experience in digital marketing, with a strong focus on Google Ads management.

Proven track record of developing and managing successful Google Ad campaigns, preferably in the global markets.

Exceptional analytical skills and experience in making data-driven decisions.

Excellent communication and teamwork abilities