Direct response copywriting

DR Copywriter wanted

About Kendago:

is a global, premium digital advertising group specializing in direct response marketing. We are seeking a skilled and creative copywriter to join our CRO (Conversion Rate Optimization) team. As a DR Copywriter, you will play a crucial role in enhancing the promotional materials for some of the most successful direct-to-consumer (DTC) brands.

Requirements:

Ideal Candidate should…

Be born and raised in the USA:

• Demonstrate a strong understanding of the cultural nuances and preferences of the US market.
  
  

• Possess the ability to think critically and creatively to craft compelling copy.
  
  

• Showcase a successful history of writing promotional D2C funnel sales copy, including Video Sales Letters (VSLs).
  
  

• Exhibit expertise in optimizing sales funnels and creating strategies to enhance customer Lifetime Value (LTV).
  
  

• Display a solid comprehension of direct response marketing principles, goals, and metrics.
  
  

• Demonstrate proficiency in English writing and grammar to maintain high-quality communication.
  
  

• Prioritize tasks effectively, shift gears, and meet deadlines with precision.
  
  

• Work remotely with the potential for transitioning to a full-time role based on performance and business needs.
  
  

• Collaborate with the Conversion Rate Optimization team to enhance the funnels of leading DTC brands.
  
  

• Thoroughly research target audience, product/brand, price points, offer, and funnel/buyer journey.
  
  

• Efficiently organize and manage tasks, ensuring timely completion based on project deadlines.
  
  

• Generate creative concepts and compelling hooks to captivate the target audience.
  
  

• Ensure accuracy and quality by thoroughly proofreading all written materials.
  
  

• Comfortably navigate Monday.com project management platform, Google Docs & Sheets, and Slack for seamless collaboration.