Channel Marketing Manager

About The Role

We are looking for a talented, passionate, and experienced Partner Marketing Manager. The Partner Marketing Manager will take on a critical role in helping Coro continue its rapid growth and expand its leadership in the cybersecurity space and will be a key member of our growing Channel organization. This role will have responsibility for working with Coro’s go-to-market partners to drive awareness, thought leadership, and demand for Coro's solution.

The emphasis of this role will be driving end-customer demand generation activities with partners in alignment with corporate and partner sales objectives. The role will collaborate closely with the sales leadership and marketing teams. Come be a part of expanding the Coro Team!

About Us

Over the past few years Coro has received $175M in funding and is one of the fastest growing Cybersecurity companies in the world. The funding is primarily being used to enhance the Coro Cybersecurity SaaS platform and for additional headcount growth, as Coro continues to expand globally.

Coro started in Tel-Aviv, Israel and is also headquartered in Chicago, IL with additional offices in New York, London, and remotely across the globe. As a global organization, Coro gives you the ability to work with people and teammates from around the world.

Coro’s AI enabled Modular Cybersecurity Platform is the only one in the industry specifically designed to provide Mid-Market customers with scalable and affordable “enterprise grade” protection for all of their priority threat vectors.

Responsibilities

• Work closely with sales, marketing, and product leadership to identify high-value opportunities for marketing collaboration with alliances partners and to measure, track and improve the effectiveness and results of our marketing initiatives with them.
• Create compelling messaging and positioning that communicates the combined value of Coro and partner solutions.
• Work with the Coro demand generation team to drive marketing campaigns with Coro channel partners.
• Plan, execute, measure, and analyze campaign and marketing activities that drive MQLs and PDRs and make recommendations to increase the effectiveness
• Help to create high-impact content to support go-to-market efforts with partners
• Support Coro and partner field teams with timely information and enablement content
• Ultimately become the “go-to person” for our alliances marketing strategy and initiatives that help us hit our business goals
• Develop agreed marketing objectives in partnership with regional partner sales leadership
• Initiate and drive marketing plans with partners to engage prospects
• Develop and execute marketing activities to recruit new partners identified by partner sales
• Write and deliver regular sales win wires for internal circulation, evangelism, and awareness within specific partners
• Support the ongoing development, refinement, and optimization of the Partner Program, including centralization of global best practice
• Enforce appropriate company brand usage and ensure messaging is within guidelines
• Drive portal adoption along with portal features and content enhancements based on Partner requirements and feedback
  
  

• 3+ years’ experience working in Channel Marketing (MSPs, MSSPs, VARs, and TSDs)
• Experience with business & marketing intelligence tools such as SalesForce, HubSpot, Bitly, Marketo, and Pardot
• Previous SaaS experience preferably at a cybersecurity or IT Technology Company
• Excellent communication and relationship management skills with a diverse audience of internal and external stakeholders.
• A healthy customer obsession, analytical mindset, agility and results-driven orientation
• Strong written and verbal communication skills in English
• Positive attitude and can-do mentality
• BS/BA degree, preferably in Marketing
  
  

• Hybrid work environment. You have the ability to flex your hours as you need. The team collaborates in the office 1-2 times a week. The office is located at Old Street/Shoreditch
• Unlimited holiday time
• Regular team socials
• World-class product
• Working with teammates from the US to Tel-Aviv
• Private medical insurance
• Life Insurance
• Discounted Gym membership
• Pension scheme
• Employee Assistance Program
• UK applicants- Unfortunately, we are unable to provide sponsorship at this time. Work authorization in the UK is required.
  
  

• Phone Screen-30 minutes with our Recruiting Team
• Virtual Interview- 30 minutes with Chief Marketing Officer
• Virtual Interview - 45 minutes with the People Team
• Virtual Interview - 30 minutes with the Channel Chief or VP of Alternate Channels