Performance Marketing Team Lead

Company Description

Galia Lahav House of Couture is a dynamic force shaping the future of the bridal fashion industry. It is committed to bringing excitement and empowering our clients in the most significant moments in their lives. We are leading to overall growth in sales and employee empowerment. Our creative and highly skilled team forms the backbone of our agility, allowing us to navigate challenges with a fast turnaround in every department, always grounded in data. This spirit and our deep investment in each team member continuously add significant value to the fashion industry.

Join us as the The Performance Marketing Team Lead, where you'll play a pivotal role in shaping our brand's impact and elevating consumer engagement through strategic paid media campaigns. Collaborating closely with cross-functional teams, you'll oversee the development and execution of paid media plans across multiple platforms, all aimed at activating our brand purpose and products and achieving our business objectives. 

• Set up a multi-channel paid media strategy. 
• Manage Google Ads, Meta, Pinterest, and TikTok paid media campaigns.
• Monitor and measure the campaign's performance using tools like Google Ads. 
• Oversee keyword research, audience segmentation, landing page optimization, and bidding management.
• Report on campaign results and make recommendations for improvement.
• Stay up-to-date with the latest digital marketing tools and trends.
• Drive cross-functional teams and align with the strategy and goals of the company.

Qualifications

• Team Management and Team Leadership skills
• Excellent Communication skills to interact with cross-functional teams, management, and stakeholders
• Sales and Marketing skills to drive brand awareness, client acquisition, and revenue growth
• Proven experience running successful digital marketing campaigns, as well as experience with PPC, SEO, programmatic advertising, and social media marketing
• Strong analytical skills and attention to detail
• Proficiency with digital marketing tools like Google Analytics, Google Tag Manager, and Google Data Studio
• Excellent communication skills, both written and verbal
• Creative thinking and problem-solving abilities
• Experience working in the fashion or luxury industry is a plus