Marketing Operations Analyst

Jifiti is a cutting-edge fintech that's driving the technology for leading banks and retailers worldwide. Our clients and partners are some of the largest and most recognized global brands in the financial, payments, and retail industries. We’re growing quickly following an investment of over $20M by the company that owns IKEA. If you are passionate about innovation in the field of retail and fintech, and would like to take part in Jifiti’s success, now’s your chance.

You must be a team player, analytical, data oriented, creative, self-motivated with an entrepreneurial attitude, attentive to detail, passionate about your work, and an out-of-the-box thinker. This is a hands-on position, working closely with our Head of Growth and reporting directly to the VP Marketing, based in our amazing new offices in Modi’in.

Responsibilities:

• Campaign Management - serve as the marketing project manager for integrated ABM campaigns from inception through execution and measurement. Work closely with biz dev teams to create targeted messaging and content that engages accounts based on intel, vertical and persona and data received from various sources.
• Data Management; Manage the health of our CRM data; clean, enrich lead/accounts data and our lead management process. Work closely with biz dev to ensure Salesforce (CRM) data has up-to-date data and reporting
• Lead Management - support marketing and sales revenue goals by maintaining our lead management process, including audience building, lead scoring and sales intent alerts.
• Site Management - responsible for all of our website (wordpress) technical aspects
• Performance Measurement - monitor performance, develop insights, make recommendations and implement optimizations across MQLs, SQLs, pipeline, content, channels, and campaigns. And iterate on a continuous basis.

Requirements:

• Outstanding Google sheets (Excel / CSV) & data analysis skills
• Familiarity with workflow automation (I.e Zapier / Make)
• Ability to work on multiple projects simultaneously
• Self-starter, with ability to work both independently and as a team player
• "Get things done approach"
• Strong written and verbal communication skills
• Experience in marketing and sales tools and processes including lead generation, SEO, PPC, LinkedIn Ads, CRM (Salesforce), Google Analytics, Adwords - Strong advantage
• Native English speaker- a must