Chief Marketing Officer

Chief Marketing Officer – be the change. Let’s go above and beyond

Pluxee (Ex Sodexo Benefits & Rewards) is the global leading employee benefits and engagement partner that opens up a world of opportunities to help everyone enjoy more of what really matters to them. Through a full range of innovative and digital solutions deployed in 31 countries, Pluxee creates meaningful, engaging, and personalized experiences to contribute to the well-being of individuals at work and beyond. From meal and food, culture, gifts to wellness and mobility, Pluxee’s products and services are designed to bring more value to people. Pluxee supports the purchasing power and promotes the well-being of more than 36 million consumers. Pluxee accompanies 500,000 clients to develop more meaningful relationships with their employees and improve their engagement. Pluxee simplifies the life of 1.7 million merchants every day. Strengthened by its historical ties with Sodexo, Pluxee with its 5,000 employees is committed to increase its influence as CSR leader by giving its clients, partners and consumers the means to make more sustainable choices every day. For more information: www.pluxeegroup.com.

🚀 Your next challenge

As the Chief Marketing Officer (CMO) with a product-oriented focus, you will be responsible for developing and executing comprehensive marketing strategies that enhance the positioning and performance of our products in the market. You will collaborate closely with the product development, sales, and executive teams to ensure a cohesive and effective approach to promoting our products.

Key Responsabilities:

Marketing Strategy:

• Develop and implement product-centric marketing strategies that align with overall business goals and objectives.
• Conduct market research to identify trends, customer needs, and competitive landscape to inform product marketing strategies.

Collaboration:

• Work closely with the product development team to understand product features, benefits, and unique selling points.
• Collaborate with sales teams to ensure effective communication of product value propositions and features to customers.
• In partnership with the customer experience department to maintain and provide exceptional service and long-term customer retention.

Positioning:

• Develop and maintain a strong and differentiated brand positioning for our products.
• Ensure consistency in messaging and branding across all product-related communication channels.

(GTM) Strategy:

• Lead the development of go-to-market strategies for new and existing product launches, ensuring successful market penetration.
• Collaborate with sales and distribution channels to optimize product availability and accessibility.

Engagement:

• Develop and execute customer engagement strategies to build brand loyalty and encourage repeat business.
• Analyze customer feedback and market trends to refine and improve products over time.

Analytics:

• Establish key performance indicators (KPIs) for product marketing efforts and regularly analyze and report on the effectiveness of campaigns.
• Utilize data-driven insights to optimize marketing strategies and improve overall product performance.

🌟 You’re a match

• 7+ years proven success in marketing and/or product management roles; 4+ years in a leadership role.
• Bachelor’s degree in marketing, Business, or a related field; MBA preferred.
• Strong leadership and interpersonal skills with the ability to collaborate across departments.
• Excellent collaboration and relationship building skills with an ability to engage and influence internal and external teams.
• Strong analytical, decision-making, initiative capacities and problem-solving skills.
• Effective communication skills, both written and verbal and presentation abilities.
• Proven ability to lead cross functional teams and oversee strategy execution.
• Proven experience in product marketing, with a focus on creating and implementing successful product-oriented strategies.
• Deep experience with digital marketing and use of marketing automation.
• Experience with using marketing analytics to make data-driven decisions.
• Comprehensive understanding of agile methodologies and the ability to effectively implement them in cross-functional teams.
• Advantage: Experience working in a technology-driven environment, preferably on B2B SAAS platforms, with a track record of successfully managing product development and delivery.
• Strategic thinking capabilities; Excellent organizing and planning.
• High-level English speaking and writing.
• Native tongue Hebrew

🔎 To get this challenge

· Video call with Global Talent Acquisition Expert

· Video call with Hiring Manager

· Video call with Local HR Manager

☀️ Happy at work

· A meaningful job: build the future of employee benefits and contribute to the quality of life at work for others, you will impact positively local communities too. It counts!

· An attractive offer: grow with us, competitive salary, multiple benefits (meal tickets, health insurance, etc...), parental benefits, internal events, and much more.

· A great culture: we respect and care authentically about our people, we embrace work life balance, new ideas and we have a lot of fun!

About Pluxee

Working at Pluxee is joining a multicultural team that moves as one. It’s also a place where your individual ideas, perspectives, and input count. You’ll be given the freedom and autonomy you need to do impactful work, supported by a team that cares about your well - being, growth and work/life balance.

It’s the agility you’d expect from a fast-growing small business, with the stability that only a globally renowned powerhouse like the Sodexo Group can offer.

Bring a part of yourself into the future of employee benefits and meaningfully contribute to lives and communities worldwide.