B2C Marketing & Retention Analyst (Mid-Senior Level)

Playermaker is the provider of the world’s first, and only, foot-worn tracking device for soccer. The unique solution delivers live technical & physical performance data to maximize player development, optimize playing style, and reduce injury risk. Playermaker is one of the hottest sports-tech companies in the world - well funded, recently accredited by FIFA, and establishing partnerships with some of the world’s largest clubs. 

About the role

Playermaker Marketing Team is leading the company's B2C growth by optimizing multi-channel customer acquisition, retention, and user journeys. We are hiring a Marketing Data Analyst to join our marketing team, driving marketing and product data-driven insights for the entire marketing and product teams. Your recommendations will have a direct impact on all our marketing and product activities, reaching millions of potential and active users. You will play a key part in the success of our marketing team and Playermaker as a whole.

What you will be doing

• Understanding marketing requirements and creating useful and planned solutions to address data needs.
• Analyze large datasets and provide useful actionable recommendations to support the marketing teams goals.
• Transform abstract questions into quantifiable metrics.
• Plan and analyze effective A/B tests in order to improve marketing KPIs.
• Build and maintain reports, and KPIs to monitor performance.

Your Skills And Experience

• At least 3 years of experience as a data analyst in the online industry.
• Proven ability to translate data into actionable insights for marketing activities 
• Strong knowledge of digital marketing channels 
• Proficient in data analysis tools and languages (python ,R)
• Experience with data processes and data modeling
• Experience in a SAAS company - a plus
• Experience in a B2C marketing analysis - a plus
• Experience in Braze development language - a plus 
• An academic degree in a quantitative discipline - a plus

Additional Information:

• Location: Israel 
• Work mode: Hybrid (Combination of office and remote/home-based)

To apply, please submit your resume and cover letter to [email protected].

Please note that only shortlisted candidates will be contacted.