Conversion Rate Optimization Specialist

Kendago is a global leader in Direct-to-Consumer (D2C) digital marketing and advertising, providing brands with a comprehensive suite of services, including proprietary AdTech backed PPC, creative production, digital marketing expertise, and data-backed CRO optimization. We help our clients grow into world leaders by combining our unique approach to PPC with a focus on brand development, funnel optimization, and ad creative.

Requirements:

• A/B.Sc. in a relevant field
• 5+ years in Marketing/ Brand management
• Business minded, creative and out of the box thinker.
• Well organized, responsible and multi-task capabilities.
• Analytical skills, including an understanding of experimental test design, audience segmentation, tracking, and interpreting results
• Independent, Self-motivated, Curious, Detail-oriented while maintaining the ability to see the overall picture and challenge the traditional path.
• Humble, team player, project manager oriented.
• Solid understanding of testing approaches including A|B tests.
• Fluent English.
• Experience in holistic growth planning – research, forecasting, planning, execution, and performance analysis .
• Solid understanding of the online advertising world .
• Experience with e-commerce
  
  

• In charge of multiple brands by improving and optimizing their marketing funnels
• Leading A/B tests and analyzing the performance to maximize CVR (Conversion Rate) and AOV (Average Order Value).
• Managing a comprehensive market and competitor’s analysis.
• Operating on going advise and support to internal and external teams in the building of new brands and offers.
• Keep updated on the latest industry trends and CRO (Conversion Rate Optimization) activities and successes.
• Collaborating with a diverse group of internal cross-functional teams