Performance Marketing Specialist

Kendago is a global leader in Direct-to-Consumer (D2C) digital marketing and advertising, providing brands with a comprehensive suite of services, including proprietary AdTech backed PPC, creative production, digital marketing expertise, and data-backed CRO optimization. We help our clients grow into world leaders by combining our unique approach to PPC with a focus on brand development, funnel optimization, and ad creative.

We are looking for an experienced Performance Marketing Specialist or an experienced marketing Data Analyst to join our team. You will play a critical role in managing and executing large-scale, complex PPC campaigns. You’ll be responsible for analyzing data, developing strategies to improve campaign performance, and collaborating with our creative team to introduce new advertising angles and ads. You will also work closely with our CRO team to build a roadmap of marketing funnel improvements and support client relationships.

Responsibilities

• Own all marketing analytics aspects including analyzing, reporting and tracking of marketing activities .
• Manage, optimize and maximize ROI on large scale digital media platforms (Facebook, Instagram, Google, YouTube, Tiktok, Snap, X).
• Constant conversion performance improvement by A/B testing ad copy, creative types and funnel experience.
• Collaborate with the creative team on new marketing angles and ads.

Qualifications:

• At least 2 years of experience managing significant budgets, with a deep understanding of video campaigns – required
• Excellent wording/vocabulary ability in Hebrew (English – an advantage)
• High analytical ability (will be tested) and the ability to learn advanced analytical tools
• Able to multitask and prioritize among many competing needs in a fast-paced, fluid environment, and ensure delivery dates are met
• Excellent remuneration and benefits package for the suitable candidate