Google Ads Specialist

Entain is one of the world's largest sports betting and gaming groups operating in the online sector. We are establishing a new performance marketing growth group in Tel-Aviv, that will initially serve Entains' LatAm business units, with a focus on Brazil.

We are seeking a skilled GOOGLE PPC Specialist to join our newly formed team. In this role, you will manage the search ads for Sportingente Brazil and have a great opportunity to learn and become a real professional.

Responsibilities:

• Full responsibility for Sportingbet Google account activity
• Daily activity management, monitoring of results and optimization: Ads, assets, negative, SQR
• Work with tight monthly goals
• Expanding the activity (keywords, ads, campaigns) regularly based on sports events and with optimization needs
• Weekly & Monthly reporting and as requested
  
  

• B.A/BSc in relevant field
• 1-2 years of experience with B2C performance marketing
• High Level of English is a MUST, Portugese - is a great advantage
• Hands-on experience with Google Ads, Bing, and other paid-search platforms - Must
• Deep understanding of the conversion-rate-optimization strategies and AB testing methodologies
• Experience in managing high scale monthly budget (USD) - Must
• Strong analytical skills, data-driven decision-making, technical ability
• Previous experience in the gaming industry - Big Advantage
• Ability to work on global campaigns in several languages and different goals
• High project-management skills with strong self-executing abilities
• Passion for Football and other Sports - advantage