Product Manager - New B2C Product Development

Persona.ly, a global company with machine-learning-based platform for programmatic user acquisition with global representations, and headquarters in Rehovot, Israel, is looking for an experienced Product manager to establish and lead the development of a new B2C product from scratch!

You will be part of a stable, private, global company that moves fast and gives real value to its customers.

Our team works closely with some of the world's most successful mobile apps in the gaming, fintech, and e-commerce verticals. We provide data-driven insights derived from our predictive models.

As we embark on an exciting journey to create a new product, we are seeking a highly motivated and experienced Product Manager to spearhead the development process from ideation to launch to growth. You will play a pivotal role in defining the product strategy, collaborating with

cross-functional teams, analyzing data to enhance performance and ensuring the successful delivery of a product that meets market needs and exceeds customer expectations.

Desired Experience and Knowledge:

• Proven experience as a Product Manager in the Mobile Ad-tech/ Performance marketing/ Gaming industry, with a successful track record of bringing new products to market
• Deep understanding of the mobile programmatic advertising ecosystem
• Strong strategic thinking with a hands-on mentality.
• Start-up state of mind: Ability to thrive in a fast-paced, very dynamic, sometimes “messy” environment.
• Analytical and problem-solving skills.