Digital Marketing Manager

The company is seeking for a Digital Marketing Manager to own the lead generation campaigns and the company’s web assets.

Role responsibilities:

· Management, optimization, and ongoing maintenance of the website.

· Execute Demand Generation online activities to meet acquisition goals, including a mix of paid and organic marketing tactics while adhering to deadlines and budget.

· Analise and optimize the campaigns and all aspects of the conversion funnel to maximize results.

· Create and operate email campaigns through HubSpot.

· Implement SEO ongoing improvement in the website.

· Collaborate with the content writer to manage the social media pages of the company.

Requirements:

· 2-3 years prior experience in a similar role in a B2B global company.

· Hands-on experience in website CMS (WordPress and others).

· Experience with Facebook and Google platforms (Google Ads, Analytics, Console, Tag Manager, Data Studio) – a must!

· Experience in SEO and PPC practices.

· Familiar with digital automation tools.

· Analytic, ability to build reports, measure and optimize ROI.

· Excellent English verbal and written skills.

· Experience with HubSpot – an advantage.

· A passion for keeping in touch with the latest Marketing platforms to constantly improve the Marketing and Sales workflows.

· Result-driven.

· Great team player, Self-driven with the ability to multi-task.

• · Hands-on attitude.