Partnership Manager, Entertainment, Israel

Responsibilities

TikTok is the leading destination for short-form mobile video. Our mission is to inspire creativity and bring joy. TikTok has global offices including Los Angeles, New York, London, Paris, Berlin, Dubai, Singapore, Jakarta, Seoul, and Tokyo.

Creation is the core of TikTok's purpose. Our platform is built to help imagination thrive. This is doubly true of the teams that make TikTok possible.
Together, we inspire creativity and bring joy - a mission we all believe in and aim towards achieving every day.
To us, every challenge, no matter how difficult, is an opportunity; to learn, to innovate, and to grow as one team. Status quo? Never. Courage? Always.
At TikTok, we create together and grow together. That's how we drive impact - for ourselves, our company, and the communities we serve.
Join us.

TikTok's Entertainment team aims to help businesses and brands of all sizes unleash their creative side, connect with our audience, or perhaps be discovered! From designing scaled sales and service delivery programs to ensuring our customers have best-in-class tools and products at their fingertips, our entertainment team combines operational expertise with a customer-centric mindset to help businesses achieve their marketing goals on TikTok.

As a Partnership Manager, You’ll work with leading publishers focused on paid user acquisition. The Entertainment Partnership Manager role will be to identify relevant potential clients, evaluate the opportunity, create the partnership, scale the client’s media activity on TikTok, and establish themselves as trusted advisors to their partners.

Responsibilities:

Business Management and Development:
- Identify strategic affiliates and drive cooperation with TikTok.
- Maintain a robust sales pipeline, to achieve revenue targets, drive penetration and account growth.
- Be the primary POC and maintain strong direct relationships with Cx level and marketing teams.
- Track, analyze and communicate key metrics and business trends as they relate to partner relationships.

Campaign Planning and Management:
- Initiate joint business plans to maintain long term growth by understanding business objectives, KPIs and challenges.
- Support publishers' performance by supplying data trends and industry insights, develop strategic sales plans, and prepare and conduct transformational pitches and sales presentations.
- Facilitate ad campaigns from start to finish, with deep knowledge of TikTok ads solutions and an understanding of the client's needs.

Cross-Functional Collaboration:
- Serve as an internal advocate for our partners and work with internal cross-functions.
Work with cross-functional Client Solutions team to maintain healthy ROI, improve work efficiency, and build long term growth.
- Work with Marketing team to develop pitch narratives and case studies, and take part in industry events and conferences to be positioned as a thought leader.
- Work with various product teams, on feedback and suggestions for ads solutions, systems and tools.

Qualifications

1. Experience in the Search industry - a big advantage
2. Fluency in English and Hebrew, with the ability to effectively communicate with and serve English-speaking clients.
3. Experience and success in strategically growing and maintaining complex, high-value managed accounts, through a consultative approach.
4. Experience in building trusted relationships with directors and C-level stakeholders by developing a strong understanding of the client business and driving deep, data-driven insights.
5. Deep knowledge of the digital advertising platforms and ecosystem, and of the affiliate marketing world in specific.
6. A data-driven approach to user acquisition.
7. Media buying experience is an advantage

TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.