Creative Director

Full description

We're looking for an experienced creative director to manage the creation of short-form digital videos for our brand! 

You'll be responsible for overseeing the ideation, development, production and post-production of organic and paid content for our social media channels

We treat content as science, and we work hard to understand what makes a video get  hundreds of thousands of views. We're not here to just push out videos with a branded  message. Every little detail from the writing to the typesetting, music and captions is  carefully considered. If this sounds exciting to you, please read on. 

What You’ll Do:

• Learn a new process for creating social media content, based on research and analysis, and then lead and create with the internal and external creative teams.
• Collaborate cross functionally with internal and external brand teams, account managers, directors, production teams, editors, motion graphics artists, writers, and others to create high performing videos for a diverse range of consumers and client brands.
• Translate strategic briefs into compelling, well-executed videos that drive consumers to take action, scale our client brands & disrupt industries.
• Establish shoot needs, including leveraging existing assets, to consistently include best-in-class content in each video.
• Write and review video scripts centered around compelling hooks.
• Shoot, edit, and direct as dictated by the needs of each project, when it would be beneficial to take on those roles.
• Constantly challenge the team to improve video performance by creating innovative, credible content that appeals to consumer needs and client/brand vision.
• Interpret data reflecting consumer behavior across the social ecosystem to iterate existing videos, continually optimizing performance across multiple metrics.
• Comply with legal, client and brand guidelines.

Qualifications:

• Must be open to learning a new process for ideating and creating organic social media content that is based on research and measurable data.
• Must have experience leading cross functional creative teams, including editors.
• Must have experience ideating, scriptwriting, shooting, editing, and directing original social content.
• Must have experience managing multiple fast turnaround projects simultaneously.
• 4+ years managing productions as a creative director, producer, or director to deliver compelling digital content for FB/Snap/TikTok/Instagram/YouTube.
• Ability to inspire a team to share your passion and vision to complete a given project.
• Must provide link(s) to a portfolio of digital content you have produced and/or directed or created and be ready to discuss the strategy underpinning each.

Bonus Qualifications:

• Experience in marketing is a plus
• Experience using data and research to drive decision making
• Writing, Editing or Motion Graphics experience
• Experience shooting with iPhones, DSLRs or REDs
• Willingness to be the face of the brand in some content format.

Marketily is the online marketing branch of a large US web-based retailer located in Israel. Established over 15 years ago, Our team specializes in crafting compelling digital marketing strategies that drive growth and engagement in the health, nutrition, and nootropic supplement niche. Please send your resume to jobs@marketily.com with Creative Director as the subject.