About Asif:

Asif is a non-profit organization and culinary center in Tel Aviv dedicated to cultivating and nurturing Israel’s diverse and creative food culture, a joint venture of the New York City-based Jewish Food Society and Tel Aviv’s Start-Up Nation Central.

Our aim is to explore local food culture and provide a home for research, dialogue, and a wide range of culinary experiences. Through a library with 1500+ culinary books, revolving exhibitions, cooking workshops, a rooftop farm, and pop-ups hosted by local and international chefs, Asif will help document and articulate the evolving Israeli kitchen. The center is open six days a week and everyone is welcome. 

Position Overview:

We are seeking a dynamic and passionate Marketing Executive to join our management team, reporting to the CEO .

The Marketing Executive will play a pivotal role in promoting our social media activities, expanding our audience reach, increasing engagement, and driving traffic and revenue for our restaurant, especially through private events.

Key Responsibilities:

• Develop and execute comprehensive marketing strategies to enhance our online presence and brand awareness, locally and globally.
• Manage and create engaging content for our social media platforms, website, and other digital channels.
• Plan and promote open events to the public, aiming for increased attendance and participation.
• Drive private event bookings for our restaurant, working closely with clients and our team to ensure successful events.
• Analyze marketing performance data and adjust strategies to achieve optimal results.
• Collaborate with cross-functional teams to align marketing efforts with the organization's mission and objectives.
• Oversee and manage the marketing budget effectively.
• Managing local & global PR agencies

Qualifications:

• Bachelor's degree in Marketing, Communications, or a related field (Master's preferred).
• 5 Years proven experience in digital marketing, social media management, and event promotion.
• Proficiency in social media platforms and analytics tools.
• 3 Years proven experience in strong content creation and copywriting skills.
• Excellent project management and team leadership abilities.
• A genuine passion for food culture and our organization's mission, and/or experience in the tourism space.

How to Apply:

Interested candidates are invited to submit their resumes and cover letters to chico@asif.org. 

Please include examples of previous marketing campaigns and achievements. 

In your cover letter, explain how your experience and passion align with our organization's goals.