Marketing Specialist - Israel and South Africa

Position based in Yokneam, Israel

The position is temporary for 8 months (maternity leave replacement).

Start Date: 15 October 2023. Projected end date: 30 July 2024

Do you like a challenge, are you a result-driven marketer who likes to push projects forward? If so, then you might be the new Altairian we are searching for. At Altair, your curiosity matters. We pride ourselves on a business culture that enables open, creative thinking, and we deeply value our employees and their contributions towards our clients' success, as well as our own.

Job Summary:

Reporting to the Director Marketing EMEA, the Marketing Specialist in Israel and South Africa is on a temporary assignment due to a maternity leave of the job holder responsible for the execution of local demand generation, lead nurturing, and brand awareness marketing campaigns based on the existing marketing planning. This includes physical/virtual/hybrid tradeshows and incorporating digital and social media marketing strategies to support campaigns, website, and collateral localization.

What You Will Do:

• Hands-on execution of and localization of regional and global or marketing campaigns, including digital and social media (Linkedin, Facebook, other)
• Based on an existing marketing plan, drive demand generation to generate marketing qualified leads (MQLs).
• Monitor the “lead journey” and “nurturing” workflows.
• Collaborate with local sales and BDR leadership
• Under the guidance of the EMEA marketing leadership, monitor and report on campaign and KPI performance
• Work with and manage local marketing suppliers.

What You Will Need:

Basics:

• A people person and a team player!
• Degree in marketing, advertising, and/or communications
• 1-2 years of experience in B2B Marketing - Software/High-Tech Industry preferred.
• Mandatory languages Hebrew and English (mother tong or fluent in writing and speaking)
• Good knowledge of social media platforms (LinkedIn preferred)
• Good knowledge of Google Ads
• Knowledge of or willingness to learn marketing automation tools (HubSpot preferred)
• Knowledge of or willingness to learn CRM systems(SalesForce preferred)
• Able to extract and understand customer needs and propose correct tools, and processes to solve their problems and make sustainable profitable business from it
• Good communication skills, proactive, creative, and hard-working attitude
• Proven experience in working with different stakeholders

Preferred:

· Speaking other languages is an advantage

· Understanding of the local engineering, HPC and data analytics industries is a plus

· Knowledge of Hubspot, Salesforce, Canva

· Experience of B2B marketing for software (engineering or data analytics software)

What We Offer:

· The job offer is for a maternity leave replacement, approximately 9 months

· Outstanding Work/Life Balance

· Competitive salary and benefits

· Collaborative environment

· Flex Time

· Partial Hybrid working (on-site/home office)