Digital Marketing specialist

An HR Tech startup that is developing the next generation of recruitment and finding a job system is looking for a digital marketing specialist to build and manage the digital marketing for the company.

The job includes responsibility for setting up and managing paid campaigns on Facebook and Google.Then maintaining and optimizing them.

Handling the promotion of the company's assets and pages on social networks.

Establishment and management of the company's marketing systems in the field of content marketing through a Marketing mailing system to create potential customer funnels.

Requirements:

High technical learning ability while working and implementing new marketing methods.

Professional in market research to analyze it, define the target audiences and the top keywords and ways to reach those audiences.

Knowledge in creating and optimizing digital campaigns in Google and Facebook.

Professional in creating target audiences for the campaigns.

Knowledge in setting and working with tracking tools like Facebook pixel and google GA4.

Knowledge in Google tag manager and managing tags in application pages.

Creative ability in writing great ads messages that drive traffic.

Knowledge in Marketing Automation systems, preference for the Mautic system - a plus.

Job Type: Part-time