Junior App Store Manager (ASO)Â

Who we are

Lightricks, an AI-first company, is revolutionizing how visual content is created. With a mission to bridge the gap between imagination and creation, Lightricks is dedicated to bringing cutting-edge technology to the creative and business spaces.

Our advanced AI photo and video generation models, including our open-source LTXV model, power our apps and platforms including Facetune, Photoleap, Videoleap, and LTX Studio, allowing creators and brands to leverage the latest research breakthroughs, offering endless control over their creative potential. Our influencer marketing platform, Popular Pays, provides creators the ability to monetize their work and offers brands opportunities to scale their content through tailored creator partnerships.

We are looking for a Junior ASO Manager to support and grow our App Store Optimization efforts, working closely with marketing, design, and analytics teams to improve app visibility and conversion rates.
What you will be doing

Assist in executing ASO strategies to improve app visibility and downloads on the App Store & Google Play Store

Help manage app store pages, including updating copy, creatives, and metadata

Conduct keyword research to optimize app rankings in search results

Track app performance metrics, including downloads, rankings, and conversion rates

Support A/B testing of store assets (screenshots, videos, icons) to improve conversion rates

Monitor competitor trends and share insights with the team

Assist in tracking ratings & reviews, reporting trends, and identifying areas for improvement

Collaborate with designers & copywriters to refine app store assets

Keep up with industry trends and best practices to inform optimization efforts

Your skills and experience

1+ year of experience in App Store Optimization (ASO) or a related field such as SEO, data analytics, or mobile growth.

Strong analytical mindset with attention to detail

Familiarity with keyword research and A/B testing principles

Proficiency in Excel or Google Spreadsheet for data tracking and analysis

Excellent communication skills in English (verbal & written)

Ability to work independently and manage multiple tasks with cross functional teams in a fast-paced environment

Passion for mobile apps, marketing, and optimization

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