E-commerce Site Experience Lead

we are looking for an Ecommerce Site Experience Lead to own our site's performance end-to-end. This is a strategy role as much as a hands-on one: you decide what gets tested and built, and you own how the site performsResponsibilitiesWhat you'll do● Own site performance end-to-end: constant page optimization to grow add-to-cart rate and conversion rate.● Optimize pricing, promotional offers, and upsell strategy to improve site performance.● Run our A/B testing program: design tests, read the results, and apply what works.● Build personalization strategies across our markets and audiences.● Analyze customer behavior, competitors, and market trends to guide site decisions.● Define and execute strategic plans for which products to promote, and when.● Build and launch landing pages for new products and campaigns.● Translate our brand's visuals and voice into how the site looks and feels, working closely with our graphic designer.● Bring a strong UX/UI eye to navigation and site structure, elevating the overall look and feel.● Lead new product launches on-site and evolve theדרישות:● Proven experience improving conversion rate in an e-commerce environment, agency-side or in-house.● Hands-on A/B testing experience: you know how to design a test and read a result.● A strong sense of customer psychology and UX logic.● Comfortable moving between big-picture strategy and hands-on execution.● Strong attention to detail and sharp project prioritization.● High-level English. המשרה מיועדת לנשים ולגברים כאחד.