Front-End Developer

GlassesUSA.com, part of the Optimax Eyewear group, has rapidly grown into a leading direct-to-consumer online eyewear retailer in the U.S. With the largest selection of styles and brands, we make it easy for everyone to find their perfect pair. Our mission is to enrich lives by offering eyewear tailored to individual needs, style preferences, and budgets

Through innovative technology and AI-driven solutions, GlassesUSA.com is reshaping the eyewear industry and delivering a seamless, personalized shopping experience. We ensure quality, affordability, and efficiency by controlling the full supply chain—from product design and manufacturing to optical lens production and digital experience.

We are seeking a dedicated and skilled Front-End Developer to play a key role in maintaining and enhancing our digital presence. This role is split between updating and optimizing our website marketing assets and contributing to development across various e-commerce platforms. The ideal candidate needs a strong foundation in web technologies and a keen eye for visual quality.

This is a great opportunity for a developer who is eager to learn and grow their multi-platform e-commerce expertise.

Key Responsibilities:

Develop, update, and maintain marketing-focused content, banners, and promotional assets across the main company website.
Collaborate with the Marketing and Design teams to ensure all digital assets are visually appealing and optimized for screen resolutions and performance.
Oversee the management and updates of our diverse CMS platforms across departments, ensuring all departmental requirements are consistently met.

Required knowledge, skills, and abilities:

1-2 years of experience in front-end development.
HTML, native CSS, and native JavaScript experience – a must.
Familiarity with marketing automation platforms and email marketing tools - Advantage.
Familiarity with using CMS or CRM platforms - Advantage.
Proficiency in written and spoken English.
Excellent written and verbal communication skills.
Ability to thrive in a fast-paced, deadline-driven environment, managing multiple projects concurrently.
Strong attention to detail and organizational skills.
Self-motivated and proactive, excelling both independently and as part of a team.

Position located in Ramat HaChayal, Tel Aviv.