Chief Marketing Officer | iGaming | Remote Possible 🎯

We are looking for a highly experienced CMO & VP Growth with deep experience in B2C & iGaming.

This is not a traditional brand-focused CMO role.
This is a strategic and commercial leadership role for someone who understands the business behind acquisition, affiliate economics, player quality, GEO expansion, retention, LTV, ROI, and product commercialization.

The right person is not just a marketing manager.
We are looking for someone who can challenge existing thinking, build scalable growth processes, identify new opportunities, and work closely with the CEO on the company’s next stage of growth.

Why this role is important 🚀
The company is growing and needs a senior leader who can bring structure, strategy, and commercial depth to its marketing and acquisition activity.
This role reports directly to the CEO and carries real responsibility for marketing budgets, growth strategy, and business outcomes.

What you’ll lead 📈
Own and shape the company’s marketing, growth, and acquisition strategy
Lead acquisition strategy across channels, with a strong focus on affiliates
Identify new growth opportunities across GEOs, markets, channels, brands, and partnerships
Evaluate acquisition performance by player quality, LTV, ROI, profitability, and long-term business value
Build scalable marketing processes, KPIs, and operating routines
Work closely with Product on positioning, GTM, commercialization, and new initiatives
Partner with Data to turn performance insights into business decisions
Lead and develop a team that includes affiliate managers and marketing support functions
Represent the company externally across the international iGaming ecosystem
Work closely with the CEO and leadership team on strategic and commercial decisions
Bring a hands-on understanding when needed, while operating at a senior strategic level
דרישות התפקיד:
5+ years of strong iGaming experience, with real exposure to Online Casino / Real Money Gaming
Senior experience in Growth, Acquisition, Affiliate Marketing, or Commercial Marketing
Strong understanding of CPA, RevShare, Hybrid models, FTD, NDC, LTV, ROI, and acquisition economics
Proven experience scaling acquisition activity in international markets
Ability to connect acquisition strategy with player quality, retention, profitability, and business value
Strong product and go-to-market orientation
Experience working with CEOs, Product, Data, and senior leadership teams
Strong commercial mindset and analytical decision-making
Ability to build processes, challenge assumptions, and drive execution
Excellent English and strong executive communication skills

Strong advantages ⭐
Experience with multi-brand online casino operations
Experience entering and scaling new GEOs
Strong international iGaming and affiliate network
Experience in entrepreneurial, fast-growing, or lean iGaming environments
Experience building or transforming a marketing/growth function
Experience with Curaçao-licensed casino brands and international markets

The mindset we’re looking for 🧠
We are looking for a leader who brings knowledge the company does not already have. Someone who can teach, challenge, build, and move the business forward.

Location & setup 📍
Senior leadership position
Herzliya, Remote setup may be considered
Immediate start preferred

Interested?

Apply today or send your CV for a confidential conversation.